Seven key steps to making a fashion business successful with today's Market.

©ourtesy of theGuardian 

Stella McCartney is the perfect role model for young fashion entrepreneurs, says a report by the British Fashion Council

 

 A model with a Stella McCartney creation at last year's Paris fashion week. Photograph: WireImage

 Young British designers should emulate Silicon Valley and Stella McCartney and view the launch of a fashion brand as an entrepreneurial venture – not solely a creative endeavour – according to a report published today by The British Fashion Council. Titled Commercialising Creativity – Creating a Model for Success for British Fashion Designers, the paper claims that there is a dearth of guidance available to fashion designers starting their own businesses, an anomaly in an industry that employs almost 800,000 people and makes £26bn annually.

"Our ambition is that future generations of designers will understand how to create a business plan and source investment in the same way the tech industry does," said BFC CEO Caroline Rush. Rush added that the findings would help young designers "evaluate the kind of business they want to be and the questions they should be addressing from the start."

Best Looks from London F/W

See our favorite looks from the top shows in London. Plus, check out our complete Fall 2012 Fashion Week coverage.

©ourtesy of Nandini D’Souza HarpersBazaar.com

Peter Pilotto Fall 2012

Peter Pilotto’s Christopher De Vos and Peter Pilotto continue to be one of the bright spots on the London calendar and a runaway shows favorite of the British press. With more collections like fall, it’s well deserved praise. Their inspiration was Asian art and architecture. Their lineup was sexy and bold. Even their cropped, sculpted puffer jackets with zany prints looked body-con, which is a feat. They channeled the bright neon lights of Japan into stripes and abstracts printed on skin-tight t-shirts and paneled skirts. There were shades of Nicolas in the strong attitude of the girls. The duo took the turtleneck and turned it into a sultry velvet look for evening, its bodice a structured lattice of straps and and cut-outs. Skinny cropped pants, t-shirts and dresses were worked in big florals. When sleeves didn’t hug shoulders and arms, they were pumped up.  

The same lean lines applied to evening, a gray floor-grazing look paneled with what looked like skewed neon lighting. It was smart and provocative and right on trend with the notion of not wearing the obvious for evening. 

To the left we see Matthew Williamson, the prince of prints and pattern, harnessed all those years of understanding how to mix them into a lady-fied, grown up collection. While it was still Williamson-fun — there was a lot of colored fur — the collection will surely appeal to a new set of customers, while giving his core something new to think about. He strongly messaged Read more…

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